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Cookie rules explained
Guides
Clear explanations of cookie rules, cookie banners and cookie policies: what the law asks, what regulators check and how to get it right.
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Example
Cookie policy template
What a cookie policy must contain under EU and UK rules, the most common mistakes, and a template you can copy and complete for your own website.
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Guide
Cookie walls: may you block visitors who refuse cookies?
A cookie wall only lets visitors in once they accept cookies. What European regulators and the UK ICO say about it, how "consent or pay" fits in, and what you can do instead.
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Guide
EU cookie law explained: the ePrivacy Directive and the GDPR
Where the EU cookie rule comes from, how each member state has written it into its own law, what the GDPR adds and which changes are on the table. In plain English.
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Guide
GDPR cookie fines: what regulators in the EU and the UK can impose
Who can fine you for cookies, how high the fines can go under the GDPR, national ePrivacy laws and the UK's PECR, and which companies have already been fined. With the decisions straight from the regulators.
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Guide
Google Analytics and the GDPR
Do you need consent for Google Analytics 4? What European regulators decided in 2022, what changed with the EU-US Data Privacy Framework, and how the UK's new analytics exception fits in.
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Guide
Google Consent Mode v2 explained
What Google Consent Mode v2 is, who needs it, what the four signals do and how basic mode differs from advanced mode. Plus how to set it up and check that it works.
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Guide
IAB TCF: who needs it?
What the IAB Transparency & Consent Framework is, why you only need it when you sell ad space on your own site, and why most websites are better off without it.
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Guide
Third-party cookies in Chrome: what Google decided, and what it means for consent
Google planned to phase out third-party cookies in Chrome, delayed it several times and then dropped the plan. What happened, what Safari and Firefox do, and why your cookie banner is needed either way.
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Guide
UK cookie law: PECR and the Data (Use and Access) Act
What PECR and the UK GDPR require from your website, which cookies no longer need consent since the Data (Use and Access) Act 2025, and what the ICO looks at. In plain English.
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Guide
What are cookies? Types explained
What cookies are, the difference between first-party and third-party, session and persistent cookies, and which types need consent in the EU and the UK.
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